London based singer – songwriter, Lloyd P- White is set to release his new single via Ditto Music on the 23rd of June 2017.
‘Save You’, the follow up to the recent ‘Superman’ single, was self - recorded in the singer’s bedroom and was then produced by two notable names; Mason Levy who's best known for his work on Justin Bieber's ‘What Do You Mean’ and Mantra, who co-produced the track ‘Selfish’ (featuring Rihanna) by Future.
A truly innovative and infectious pop tune, the new single is inspired by Lloyd’s love of Hip Hop and is accompanied by a video shot in and around London that was co-directed by his friend and collaborator Ray Uscata.
In keeping with his DIY approach, White has been creating his own new sound over the last eighteen months with a basic home set up of a microphone and laptop. Inspired by his mother’s Motown Records, Eminem, Ed Sheeran and The Beatles, he’s recently delivered two tracks (‘Superman’ & ‘On X’) that have picked up over 30,000 views on youTube, seen critical acclaim onTrue Too, The Ghetto Flower and H-Wing music blogs and brought him to the attention of the aforementioned two producers.
Listen – ‘Superman’
Watch – ‘On X’
Currently, in the studio putting the finishing touches to the follow-up single, Lloyd P-White is also set to announce details of some live shows in the near future.